Electroencephalogram as a Validation Method in Usability Testing

Usability testing is a recommended main method to evaluate the usability or ease of use software. However, this approach can induce bias. with survey using questionnaire instruments and interview has risk generating lack objectivity from participants because facilitator influence evaluation results. The process not optimal biases that arise affect success failure software in market. A for validating results needs be studied ensure whether test obtained are valid unbiased. Electroencephalogram (EEG) one tool used validate testing. This study aims conduct three most popular e-marketplace applications Indonesia. From it seen user-based gives fairly good result term accuracy. EEG lower than Nevertheless, we cannot rule out as future.